Now that you have your Linkedin profile effectively set up you’re ready to move forward and showcase your business where millions of members can go to stay in the loop on company news, products and services, business opportunities and job openings.
Your company page on Linkedin will be made up of four tabs:
- Overview: This tab will provide an introduction to your business. Members will see your company posts and product releases, as well as friends & colleagues who are connected to the business.
- Products and Services: Here you highlight your products or services. In this tab, members can leave you public recommendations on each product or service you showcased.
- Analytics: This tab is only visible to administrators of your Company Page. It provides you with ways to measure your followers, visitors, engagement and page effectiveness.
- Carreers: This is the only tab that requires a paid subscription to be used. With this feature you can post any job on LinkedIn and it will automatically appear in this section. It also allows you to tell your story, describe your culture, outline career paths, showcase awards and philanthropy, showcase your best employees, and tailor your messaging and job postings to target audiences.
Ready to start? Then follow the 5 steps bellow to set up your company page:
1- Log in to your Linkedin Profile
2- Click Companies on the center of the top menu tab
3- Click the Add a Company link in the upper right area of the page.
4- Enter your company’s official name and your work email address.
5- Click Continue and enter your company information.
In case you need a better vision of how to get started, watch the video bellow:
We encourage you to create a high-level overview of your business, then go ahead and start a conversation by sharing company status updates. You can post articles, company news and promotions. Just make sure your posts are interesting to your network and professional.
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